events

Selected event photography for brand launches, private gatherings, and lifestyle happenings — always captured with a candid, aesthetic-led approach.

fashion

Campaigns, lookbooks, and editorial content for fashion brands. Clean compositions, intentional mood, always with a distinct point of view.

lifestyle

Photography for wellness, products, and brand stories beyond fashion. From everyday moments to brand-driven content, always aesthetics-led.

motion

Photography capturing human energy, rhythm, and form — from boutique fitness studios and yoga spaces to sports events and marathons.

portraits

Personal and editorial portraits — capturing presence, expression, and form. Studio or on-location, always with clarity and intention.

about

Medina Media Lab is the work of Patrick Zumstein Medina — a Zurich-based creative specialising in photography, art direction, and visual storytelling. Working across fashion, lifestyle, and wellness, Medina Media Lab creates refined imagery that aligns with brand identity and performs across digital platforms. With a background in photography, design, and social media strategy, the work bridges aesthetics and intention — always with a clear point of view. Defined by precision, consistency, and visual impact, each project is built to resonate.